Name: A Guide To Constructing Monetization Models Using Digital Technologies
Size: 2.83 MB
Title: Building the Digital Enterprise: A Guide to Constructing Monetization Models Using Digital Technologies (Business in the Digital Economy)
Author: Mark Skilton
Publisher: Palgrave Macmillan; 1st ed. 2015 edition
Total pages: 268
The digital economy is at a tipping point. This practical book defines digital ecosystems, discusses digital design using converging technologies of social networking, mobility, big data and cloud computing, and provides a methods for linking digital technologies together to meet the challenges of building a digital enterprise in the new economy.